With a clear-cut strategy as your guide, you’ll never again feel the pressure to keep up with every platform, tactic, and metric that keeps you from showing up with purpose.

Marketing plans with strategy at the forefront.

Stats show that brand consistency can increase revenue by 10-20%.

That’s why getting (and keeping) you on brand is our top priority.

We start at the heart of your business to get your message and identity right before a single email, post, or print piece is sent out into the world.

Because when you know how you want to show up online, we can build a strategy around where you need be, who you should speak to, and what you should say to them.

The end result? A clear message, a consistent presentation, and way more confidence in the way you’re growing your brand.

Meet your new external marketing department.

We’re your type of marketing agency if…

You’re ready to offload marketing so you can stay focused on growing your business, offerings, and team.

You’re showing up everywhere (or nowhere) with no clue as to what will offer you the greatest return on your effort.

You’re ready for someone to tell your story to your target audience in all the right places so you can continually attract the right customers.

You’re at a pivot point, starting a new business, or at a fork in the road in an existing one.

Partner + The One Who Loves Words

Candace Thomas

With over 20 years of consulting & creative agency work, Candace’s passion for strategy & branding is at the forefront for our Bespoke clients.

After completing her MA at Roosevelt University in Chicago, Candace's professional career began in the consulting industry, working with national healthcare systems to improve their client & employee experiences. A move to the global marketing agency, Jack Morton Worldwide, solidified Candace's love of strategy and smart creative. As Vice President and Account Director, Candace was at the table alongside industry acclaimed creatives and strategists to produce exceptional work for clients including Procter & Gamble, H&R Block, Allstate, and Abbott Pharmaceuticals. 

In 2010, Candace founded the popular lifestyle website Luxe...With Kids, and strategically partnered with brands such as The Four Seasons, Disney, Quaker Oats, L'Oreal, Verizon, and LG Electronics to create unique content.

In 2016, Candace began Story & Pearl, a boutique consulting and creative firm helping companies establish and grow their brand presence through marketing and digital media. 

Later joining forces with Nina, Candace brings decades of experience in creative, marketing, and strategy to all Bespoke clients. Candace is responsible for overall brand strategy & growth consulting for our clients, working side by side with Nina and our design team to implement solutions.

Partner + The One Who Loves Numbers

Nina Rand

Nina has more than 12 years of marketing agency experience working with clients in a wide variety of industries. Her biggest goal is to be a strong brand advocate for her clients, to help them define and refine their brands to grow their businesses and reach new heights.

She has a Bachelor of Arts degree in Communications, specializing in Public Relations, from Florida State University, as well as a Master of Business Administration (MBA) degree from the University of Notre Dame with a focus in corporate marketing.

After completing her MBA, Nina joined Unleaded Communications in Houston and managed several award-winning marketing campaigns for energy sector clients including Magnum Oil Tools, Stallion Oilfield Services, and R360 Environmental Services.

A family move took Nina back to her home state of Michigan where she founded Bespoke in 2016 to help local small businesses establish and grow their digital presence. Bespoke grew into an agency focused on strategic business principles, stunning custom graphic design, and analysis-based marketing campaigns designed to help small businesses grow.

Now back in Houston, Nina creates collaborative relationships with clients and acts as both marketing strategist and business adviser. She is responsible for the overall creative process and campaign development for our clients and works closely with our design team to create visual expressions of strategic plans.

Design Director + The One Who Loves Aesthetics

Amanda Serra

Amanda graduated with a Bachelor of Arts in Graphic Design, and a minor in Marketing from Saginaw Valley State University in 2015.

Since then, she has had the opportunity to design products, promotional designs, and marketing materials for brands such as Bed Bath and Beyond, Tilly's, & Amazon. She has also created digital marketing designs for ABC Network for use on Shark Tank, Good Morning America, and The View.

In addition to design, Amanda has expanded her content creation portfolio to include campaigns for Google, Crocs, Kiehl's, CVS Pharmacy, and Clinique, amongst others.

She is passionate about collaborating with our community and working with our clients to achieve their unique brand identity and message. Through clean, eye-catching designs and consistent social media strategy, she is able to capture and captivate the client’s audiences to engage new eyes to help brands grow.

What We Can Help With

Brand Development – Positioning – Collateral Development – Creative Direction – Copywriting Social Media Development – Photography – Email Marketing – Website Development – SEO

Let us show you how simple growing a purposeful brand can be.

You’re ready to make an impact. We’re ready to help you take your business to new heights with a clear path in mind. Start by filling out the form on our Contact page, and we’ll be in touch with how we can help you reach your goals.

Work with Us